- Create signage: Create a prominent sign or display that showcases the benefits of sipping broth, such as its health benefits, warming qualities, and versatility. Make sure to include attractive images of the broth, as well as information about the ingredients and preparation process.
- Offer samples: Encourage customers to try a sample of sipping broth by having small cups or shot glasses available. This allows them to taste the broth and experience its unique flavor profile before committing to a full serving.
- Suggest pairings: Sipping broth pairs well with a variety of foods, such as popcorn, protein plates, or salad. Train your staff to suggest pairings to customers when they order sipping broth, which can enhance the overall experience and lead to additional sales.
- Use descriptive language: When describing sipping broth, use descriptive language that emphasizes its taste and health benefits. For example, you could describe it as "hearty and nourishing" or "packed with immune-boosting nutrients." This will make the broth more appealing to customers who are looking for healthy and flavorful options.
- Offer promotions: To encourage customers to try sipping broth, offer special promotions or discounts. For example, you could offer a discount when customers purchase both a sipping broth and a snack item.
